What is the definition of an external customer in the context of Delta?

The definition of an external customer in the context of Delta refers to individuals or entities outside the organization who engage with and purchase Delta's services or products. External customers include passengers buying tickets or using Delta's travel services, as well as clients utilizing Delta's cargo services. Understanding this definition is vital for Delta employees, particularly ramp agents, as their roles often involve providing excellent service to these customers, ensuring their needs are met and enhancing their overall experience with the airline.

The focus on external customers underscores the importance of customer service in creating loyalty and satisfaction, which directly impacts the airline's reputation and success. Recognizing the difference between external customers and other roles within the organization helps employees prioritize their responsibilities and interactions effectively.